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Meet the Tooth Pixies!

They make brushing easier… and wobbly teeth magical.

Loved by kids. Trusted by parents.

AS SEEN ON THE TODAY SHOW & NINE NEWS

How the magic unfolds

A little magic has found it's way home.

STEP 1

Bring your Tooth Pixie home

Choose your Tooth Pixie Pack and welcome a little magic into your home.

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STEP 2

Read the Story Together

Discover the Tooth Fairy’s origin story and step into the magical world of the Tooth Pixies - the beginning of a beautiful childhood tradition.

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STEP 3

Introduce the Pixie at the First Wobbly Tooth

Your child's Tooth Pixie “appears” when they get their first wobbly tooth. Where will you find them? Remember no touching, it’s part of the magic!

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STEP 4

Name & Adopt Your Pixie

Visit the Adoption Centre to name your Tooth Pixie and download their official adoption certificate.

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STEP 5

Let the Magic Begin

Your Pixie may move, watch quietly and then disappear - returning only when the next wobbly tooth appears.

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Woman and child reading a book together on a bed

With a Tooth Pixie by their side, even the everyday feels magical.

See the joy on their face when their Tooth Pixie arrives.

When your child’s first wobbly tooth appears, their Tooth Pixie arrives! Guiding them through the moment with comfort, confidence and a little extra magic.

By day, the Pixie watches over brushing.
By night, they return to the Tooth Fairy.

By morning, they’re back… ready to play, hide and spark imagination.

A simple tradition.
Magical memories that last.

Pixie Shop

Say hello to the Tooth Pixie

...the tiny helper transforming brushing battles into moments of fun.

Follow us to step inside the Pixie world, explore new traditions, and keep the magic growing.

More magic coming soon!